Love’s Travel Stops and its customers raised more than $4.3 million through its annual Children’s Miracle Network Hospitals campaign, surpassing last year’s total by more than $1 million.
The campaign took place from Aug. 26 to Sept. 30, when customers could participate in in-store fundraisers, purchase balloons or CMN Hospitals merchandise, and Round up the Change at registers. For the first time, customers can continue to make donations throughout the year with Round up the Change.
Since 1999, the company has raised more than $40 million for children’s hospitals in the states where Love’s stores are located.
“Our customers and team members never cease to amaze us with the effort and donations they put forth each year for the Children’s Miracle Network Hospitals campaign,” said Jenny Love Meyer, chief culture officer and executive vice president of Love’s. “Supporting sick and injured kids and their caregivers in the communities we live and work is one of our favorite ways to give back each year.”
Of the 170 CMN Hospitals throughout North America, 116 benefit from Love’s annual campaign. CMN Hospitals provide 32 million treatments annually to kids across the U.S. and Canada.